Super Freak x Omoda

State-of-the-art car manufacturer Omoda launched a competition at the end of 2024 to debut their new electric vehicle the Omoda E5 in the UK. Super Freak was one of three artists invited to create unique designs to apply to an Omoda E5 on the theme of ‘Designing the Future’.

After getting initial ideas signed off by communications agency Burson and the Omoda team it was time to get the design off the paper and on to the car. Dan chose to paint directly on to the vehicle with acrylic paints for an authentically artistic feel. The car was wrapped with a clear vinyl by the lovely folks at TopWrapz and Dan set about bedecking the car with his rag tag crew of characters and designs.

The whole process was captured for social media with the Omoda audience voting on their favourite design in the comments, with each vote getting the chance to win a car themselves.

“We really enjoyed working with Superfreak for the OMODA ‘Design the Future’ campaign. From his close partnership with Byron at Topwrapz, to the colourful and characterful car design, Dan was a fantastic and talented artist to work with – and we very much appreciated the time, attention and care that he put into working with us.” – Isobel Knight, Burson

It was a dream project for Dan who had harboured hopes of becoming a car designer when he was a kid and it was incredible to see the Super Freak world realised in paint and fully covering a car.

“Getting to hand paint a flipping car has been a real pinch me moment! One of the earliest things I loved to illustrate & doodle as a kid were funky cars so this project was deffo a proud, full-circle moment. It made it even more special that I got to share the space with TopWrapz who kindly let me use their workshop and even got stuck in painting with me! Always love new challenges that push me out of my comfort zone and this was a massive joy through and through.” – Dan Whitehouse aka Super Freak

Don’t forget to check out more of the Super Freak universe on his portfolio page!